Author Archives: Shane Gibson

Guerrilla Social Media Marketing for Events

With over one billion people using social media globally it has become a communications and marketing channel we cannot afford to ignore. Because most social media tools are free or nearly free there is an attitude that there is not … Continue reading

Posted in Guerrilla Internet Marketing, Guerrilla Social Media Marketing 3 Comments

Guerrilla Social Media Marketing for Real Estate

Shane Gibson recently did a seminar in Toronto on Guerrilla Social Media Marketing for Real Estate. Check out Shane Gibson’s presentation to this Realtors below: Guerrilla Social Media Marketing for Realtors View more presentations from Shane Gibson

Posted in Guerrilla Internet Marketing, Guerrilla Social Media Marketing, Guerrilla Social Media Weapons Tagged , , , | 5 Comments

19 Guerrilla Social Media Marketing Secrets Podcast

What is Guerrilla Social Media Marketing? It is about achieving conventional goals by unconventional means. Instead of using large investments of money or time the guerrilla social media marketer uses imagination, creativity, knowledge and community to get results. That alone … Continue reading

Posted in Guerrilla Internet Marketing, Guerrilla Social Media Book Excerpts, Nano-casts, Social Media Podcast Tagged , , , , , | 13 Comments

$3.43 + Guerrilla Facebook Strategy = Dream Job

This is a great example of how guerrillas can succeed using nano-marketing strategies to win. Steve Severn shows in his video and slideshare presentation how he landed his dream job at Saatchi and Saatchi. Here’s the slideshare version: The Facebook … Continue reading

Posted in Guerrilla Internet Marketing, Guerrilla Social Media Case Studies, Guerrilla Social Media Marketing, Guerrilla Social Media Videos Tagged , , , | 6 Comments

5 Steps to Gaining Consent in Social Media

This is a video of Shane Gibson speaking on the the five stages to gaining consent in social media. These steps include: The five stages of consent: Discovery Consumption Interaction Connection and finally….Consent For information on booking Shane Gibson to … Continue reading

Posted in Events and Seminars, Guerrilla Internet Marketing, Guerrilla Social Media Marketing, Guerrilla Social Media Videos Tagged , , , , | 1 Comment

7 Must Read Guerrilla Social Media Blog Posts

Following are 7 blog posts about guerrilla marketing and social media, these are a selection of posts from grass roots bloggers with some great perspectives on the guerrilla marketing ethos applied to social media. Also included are a couple of … Continue reading

Posted in Guerrilla Internet Marketing, Guerrilla Social Media Case Studies, Guerrilla Social Media Marketing, Guerrilla Social Media Weapons Tagged , , , | 3 Comments

Why you need to be immune to hype as a social media marketer

Many marketers, especially those that use social media tools are guilty of getting off track and chasing bright shiny objects on the web. Technology for the sake of technology can cost you many lost hours and dollars as a marketer. … Continue reading

Posted in Guerrilla Internet Marketing, Guerrilla Social Media Book Excerpts, Guerrilla Social Media Marketing Tagged , , , , | 5 Comments

Guerrilla Social Media Marketing Book Launch Events 2010

Hello Guerrillas, Shane Gibson will be touring several cities in Canada this month and will also be available to speak to your association or Meetup group on Guerrilla Social Media Marketing as he travels. About Shane Gibson: Shane Gibson is … Continue reading

Posted in Events and Seminars, Guerrilla Social Media Book Excerpts, Guerrilla Social Media Marketing Tagged , , , , , , | 1 Comment

Guerrilla Social Media Marketing Secrets – Commitment – Implement – Consistent

These videos are about Guerrilla Social Media Marketing Secrets: Commitment, Consistent and Implement. Shane Gibson shot these videos live as part of his Sociable! Boot Camp series he delivered in Vancouver, Calgary, Montreal and Toronto. The format is raw and … Continue reading

Posted in Guerrilla Internet Marketing, Guerrilla Social Media Marketing, Guerrilla Social Media Videos, Guerrilla Social Media Weapons Tagged , , , , | 2 Comments